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About Us

Branding. Strategy. Influence.


We are a boutique consultancy led by Muzaffer Ünsaldı, a seasoned branding leader and future CMO with over a decade of experience in defense, aerospace, and government (B2G) sectors. We specialize in branding, market research, and creative design services that help mission-critical organizations unlock growth, trust, and strategic advantage in highly regulated markets.

At the core of our work is a belief: powerful brands are not just designed — they are researched, positioned, and experienced.


Who We Are

Muzaffer Ünsaldı is a strategic marketing professional who bridges the gap between complex technologies and compelling storytelling. Having led end-to-end go-to-market strategies, rebranded legacy defense systems, and orchestrated demand generation across multichannel platforms, he brings a mission-first mindset and executive precision to every project.

This consultancy is built upon that leadership — combining deep sector insight with agile execution across three key pillars:


What We Do

🧭 Strategic Branding

We design brand architectures that ensure clarity, consistency, and impact — from naming and messaging to visual identity systems and tone of voice. Whether you are launching a next-gen platform or repositioning for export markets, we craft brand narratives that align with both technical capability and procurement psychology.

📊 Market Research & Positioning

We deliver data-backed insight to help you make confident decisions. Our qualitative and quantitative research services uncover customer needs, perception gaps, competitive dynamics, and market trends — all shaped into actionable strategies.

🎨 Creative Design & Execution

Great brands deserve great execution. We provide design systems, brand guidelines, campaign visuals, and UI/UX assets tailored for high-stakes industries. Every visual element is crafted to engage, convert, and reinforce brand integrity.


Why Choose Us?

✔️ Specialized in Defense, Aerospace, and B2G Markets
✔️ Led by a Proven Branding Executive on the CMO Path
✔️ From R&D to Procurement — Aligned Across the Value Chain
✔️ Bespoke, Insight-Driven, and Execution-Ready


Let’s Build Your Brand’s Future

Whether you’re rebranding a legacy defense platform, launching a dual-use innovation, or refining your public-sector communication strategy — we bring a unique blend of creativity, strategy, and operational excellence.

📫 Reach out: [email protected]
🌐 Open to partnerships, projects, and leadership roles in branding, marketing, and strategic communications.